VIDEO: Be The Motivation, Not The Distraction

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Conversations with Network Marketing Masterminds
A Mastermind Event Original Series.

Defend Against Distractions.

While enjoying a week with our families in Puerto Rico, Mike Potillo and I decided to roll the video and tackle a rarely discussed topic: Distractions.

Most top leaders already recognize (or through painful experience are beginning to recognize) the significance of shielding their team from distractions. They’ve become defenders of their organizations knowing that if they want a long-term and stable Network Marketing business, they simply can’t afford to invite distractions into their teams.

Distractions come in many forms. We discuss several of them in the video. Also below are a few more insights on two of the outside distractions; The Contest Distraction and The “Outside Expert” Distraction.

The Contest Distraction: Avoid give away your influence trying to win a popularity contest.

Whenever you see someone post a contest about voting for the “best company,” or “best pay plan,” or “best leader,” or “best CEO,” or “best leader under 30,” or “best fill-in-the-blank”… they are simply hoping you will give away your influence by promoting the ‘popularity contest’ and encouraging your team to go vote.

Ask yourself, “Why are they putting on this contest?”

Therein lies the danger; the contest promoter will capture the email address of your team members. And now your team will receive a never-ending barrage of ‘distractions’ in their in-boxes from the contest promoter. And all you got was the chance to possibly win a popularity contest that has zero merit or credibility.

Remember that 99% of your team will never hear about the “popularity contest” unless you give away your influence and promote the contest.

• The “Outsider Expert” Distraction: Borrowing your influence to build their list.

When someone outside your company asks to speak to your team at an event, on a conference call, a webinar, a Skype call or Google hangout, one question to as ask yourself is, “Why does this person want access to my team?”

In many cases they want you to exchange years of your hard-earned influence with your team for a sprinkle of their magical “expert” fairy dust. Keep in mind, just because someone has “Expert” or “Guru” status, doesn’t mean they have character. And it doesn’t mean what they teach will actually work for your team.

An even greater danger lies in the “self-proclaimed” gurus or experts who teach what they themselves have never actually accomplished. Some may not be actively involved with a Network Marketing business. Some may have quit Network Marketing themselves but want to tell you and your team that Network Marketing is the way to go.

Think about it this way: If you had built a long-term and stable network marketing business, why would you quit on your leaders, abandon your team, turn your back on your company and leave the amazing passive income you’ve created? You probably wouldn’t.

So if you did quit network marketing to become a self-proclaimed guru or expert, you may have done so because you were not able to truly build a stable, sustainable and long-term Network Marketing business. And by default, odds are that what you teach may also not create a long-term Network Marketing business. So why would someone who hasn’t built a sustainable Network Marketing business want access to your team?

In many cases they want to borrow your influence to get access to your team.

They’ll share a few insights and then offer your team a special report, or a free webinar, the rest of the tips they didn’t get to, or some irresistible offer in exchange for the contact info of your team members. And now your team is vulnerable to receiving a never-ending barrage of ‘distractions’ in their in-boxes, on their Facebook feed, etc.

Distractions like:
webinars; some for a fee, others free with an upsell for some amazing ‘package deal;’
monthly continuation programs;
selling books and audio albums to build the “expert’s” personal brand;
promoting high-ticket (thousands of dollars) boot-camps and retreats;
offering high-priced coaching and consulting programs;
pitching joint-venture offers from their other “Guru or Expert” friends;
the join-ventures lead to your team being on many different email lists;
leads and lead-generation programs;
high-priced speaking fees for you or your company events;
invitations to plug into their social media communities;
training and methodology that may contradict your team training;

… and that’s just the beginning. In many cases they end up borrowing your influence to line their pockets with your team’s hard earned commission checks.

Keep in mind that 98% of your team will never hear about the “Guru or Expert” unless you give away your influence and promote them.  Whether you invite the distractions into your team or not is ultimately in your hands. Choose wisely.

Bottom line, don’t give away your power, your influence … your future.

If something is a distraction and can take your team off-track, don’t invite it into your team. Just say NO to the distraction.

 

In this episode of “Conversations with Network Marketing Masterminds,” I sit down with Mike Potillo and we tackle “distractions.” Mike helps lead an organization that did over $450 million in sales in 2013, up from $200 million in 2012 and up from $40 million in 2011. One reason for their growth is they are meticulous about not ‘inviting outside distractions’ into their organization. And if a distraction finds its way inside the organization, they’ve also mastered the art and science of ‘removing the distraction’ out of the organization.

You’ll also hear about our Fly-Boarding experience. Ready up or… ready drown?

We’ll be in Barcelona and Majorca in June and hopefully we can hook up with Bernat Andreu’s friend for some advanced FlyBoarding tips, because we sure could use them. :)

Bottom line: Don’t let your team drown in never-ending waves of outsider distraction. Be the motivation (ready up), not the distraction (ready drown) for your team.

Build it once. Build it BIG. Build it to last a lifetime of FREEDOM!


Art Jonak

2 thoughts on “VIDEO: Be The Motivation, Not The Distraction

  1. Great Video Art, I often wondered about these so called GURU’s who quit their business and start writing books or all they do is promote themselves as speaker at other companies events … thanks for sharing and Ill forgive you this time for wearing a italy shirt and “distracting”me ;)

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VIDEO: Dollar for dollar, nothing beats word-of-mouth.

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What if there were a way to build your business, year in and year out, regardless of fluctuations in the economy? Well, there is. It’s called word-of-mouth. Dollar for dollar, the best advertising in the world is word-of-mouth marketing.

Nielsen’s latest Global Trust in Advertising Report says word-of-mouth is the single best, most effective, long-term type of marketing in the world.

Well that’s great news! Direct Selling is based 100% on recommendations from friends, on word-of-mouth marketing.

WordOfMouthChartEC

The Nielsen report repeats findings from previous years – people don’t trust advertising. What do they trust? Recommendations from friends.

When it comes to swaying consumers, nothing beats word of mouth. That’s because, 92% of people trust recommendations from friends and family above all other forms of advertising when making a purchase decision. That number was up nearly 20% from 2007.

Those findings, however, only begin to highlight the changing advertising model. According to research by Nielsen, less than half of all people still find paid traditional media credible. Since 2009 the credibility of advertising has dropped 24% for television, 20% for magazines, and 25% for newspapers. The numbers are even worse for internet and mobile advertising.

Word-of-mouth has existed for over a thousand years. Other forms of marketing, such as TV, radio, newspapers, billboards, banner ads, email marketing, mobile text marketing, etc have had much shorter life spans, some have gone extinct, some are on their way to being extinct. Word-of-mouth on the other hand will probably exist for another thousands years.

Direct Selling is based 100% on recommendations from friends, on word-of-mouth marketing. The single best, most effective, long-term form of marketing in the world.

Did you know there are millions of people who earn regular monthly bonus checks for their word of mouth recommendations through Direct Selling? Instead of spending money in the local newspaper or TV advertising, Direct Selling companies give their advertising budget to people like you and me for spreading the word. They share all these profits with you and give you a word-of-mouth bonus check for all of your network marketing, for recommending and promoting their products.

How many people get a word of mouth bonus check from their local restaurant, movie theater or shopping mall? Whoa. They don’t, do they? They do the work, but just don’t get paid for it. See, they already do network marketing everyday, but most are not getting paid for it.

So, let your prospects know, “Dollar for dollar, nothing beats word-of-mouth.” And then say:

“There are two types of people in the world, those that get a word-of-mouth advertising bonus check in their mailbox every month and those who don’t. Which group would you like to be in?”

Want to learn how to build a substantial, long-term word-of-mouth income through Direct Selling? Add the Direct Selling Mastermind Event to your yearly calendar. You’ll be joined by thousands of fellow attendees to learn from some of the most successful leaders in the Direct Selling profession. These are men and women who have built tremendously successful, long-term Direct Sales businesses and earn ‘rock star’ word-of-mouth residual incomes.

Build it once. Build it BIG. Build it to last a lifetime of FREEDOM!

Art Jonak

PS: Have you ever driven past dozens of restaurants to eat at the one a friend recommended?

While staying in Puerto Rico for a week, Mike Potillo and I drove our families 33 miles past probably a hundred restaurants to eat at Lechonera Los Pinos in Guavate (Goo-AH-VAH-TEH), a very small barrio in the mountains of Cayey, Puerto Rico. Can you guess why?

As you may know, Mike Potillo is one of the presenters at the Direct Selling Mastermind Event. He helps lead an organization that does $40 million a month in sales, yes about $500 million a year. He understands the power of word-of-mouth marketing. So we shot the short video above while in Guavate, explaining why we did what we did.

Hint, it had something to do with foodies extraordinaire Anthony Bourdain and Andrew Zimmern. :)

P.S.: On July 1st Mastermind Event ticket prices increase. This is the best time to get you and your team together to take advantage of the current “advanced ticket pricing” and the specially priced “group rates.”

►►► CLICK HERE TO GET YOUR MASTERMIND EVENT TICKETS TODAY.

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VIDEO: A simple, duplicable way to present your product.

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“So, how does your product work?”

When someone asks YOU that question about YOUR network marketing product, what do you say? What do distributors on your team say? What answer do you train them to say?

When looking for a way to answer common questions that come up in your network marketing business, it’s best to put some thought into the answer. Apply some critical thinking. Test it. Find the the answer that works best… and then teach that.

I try to find answers that tackle as many of the following questions as possible:

  • Is the answer simple?
  • Is it fast?
  • Is it easy?
  • Is it simple to learn?
  • Can it duplicate? Meaning, can anyone on your team use the answer, regardless of their success or how long they’ve been in? Can it be duplicated for everyone. Remember, in network marketing, the question isn’t “Does it work?” the question is “Does it work and will it duplicate?”
  • Every time the answer is used, can it also re-sell the person using it on the product, company, business or profession of network marketing?
  • Is the answer “social.” Meaning, will it create a conversation or will it end a conversation?
  • Can the answer be unique to the person answering the question? If so,  the question becomes even more “social.”
  • Does it create excitement?
  • Does the answer create a positive result in most cases?
  • Does the answer prevent the distributor from feeling they need to know everything about the answer… getting them into action faster?

And in this specific case, I also wanted the answer to:

  • Encourage and reinforce the use of the product.
  • Reinforce the benefits of the product to the person sharing the answer.
  • Stop the distributor from becoming a “product expert.”

So, how do I answer the question, “How does your product work?”

That’s exactly the topic of today’s video where I’m joined by MLM Mastermind Event presenter Mike Potillo. We share the answer that works for us… and it might work for you.

It’s simple.

Here’s to YOUR success Mr. and Ms. Network Marketer… DREAM BIG!


Art Jonak

PS: Want to learn more skills to build your network marketing business BIGGER? Then come join me and thousands of fellow netwokers at the the Network Marketing Event of the Year... the MLM Mastermind Event … and bring your team. Get your tickets today!

4 thoughts on “VIDEO: A simple, duplicable way to present your product.

  1. I’ve been checking this blog continuously and I’m impressed! Truly! Extremely helpful information. :) I care for such info a lot for my network marketing business and for myself. I was looking for this particular type of information for a very long time. Thank you!

  2. I want to stay updated on your blog? But can’t find your RSS link and can’t find your e-mail subscription hyperlink or newsletter service. Do you’ve any? Let me know so I can subscribe to your updates. I love your blog!!!

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VIDEO: Don’t give up on your dreams, just SHRINK THEM! Say what?

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According to mega-store IKEA, most people today are okay with shrinking their dreams. Yes, they actually recommend that you “Don’t give up on your dreams, just shrink them!” Say what?

That’s exactly the topic of today’s video where I’m joined by Direct Selling Mastermind Event presenter Mike Potillo, who went from sleeping on an air-mattress to sleeping on private jets… the exact opposite of shrinking his dreams.

The reality is, you can either shrink your dreams or grow your income.  And having a Network Marketing business is a great way to grow your income.

Here’s the best part…

If you build your Network Marketing business the correct way (which you can learn how to do at the Mastermind Event), as your income grows, you will actually end up clocking fewer and fewer hours into your business. Which means you’ll not only have the income, but also the time to pursue your dreams!

A Network Marketing business allows you to:

1) Grow your income;
2) Grow your dreams, and;
3) Eventually also have enough free time to turn your big dreams into reality!

Network Marketing: It’s a tremendous win-win-win combination!

Question: Are YOU willing to shrink your dreams? Share your comments below.

Here’s to YOUR success Mr. and Ms. Network Marketer… DREAM BIG!


Art Jonak

PS: Want to increase your income circle through your existing network marketing business? Then come join me and Mike at the the Network Marketing Event of the Year... the Direct Selling Mastermind Event … and bring your team. Get your tickets today!

49 thoughts on “VIDEO: Don’t give up on your dreams, just SHRINK THEM! Say what?

  1. I continue to show others how to Increase their imcome so that they don’t have to shrink their dreams! It’s all about growing your Income to fullfill your Dreams! ….through helping others! AWESOME Video! Wouldn’t expect any less!
    Hugs,
    Jacque

  2. Shrink my dreams?! NEVER! My Mannatech business has allowed me many dreams and I will continue to dream even bigger! Thank you Mike and Art for making the benefits of network marketing so clear. I am sharing this post with my team!

  3. I’ve never been in an Ikea, I’ve been shocked too! but I’ve noticed people thinking they should shrink their dreams, instead of thinking & dreaming bigger. Thanks for sharing, let’s inspire more people to start dreaming again & going after their dreams!

  4. Love this video! In the same moment you stop dreaming- you stop living! They are in direct proportion to each other. So if you have to dream, why not do it BIG?!?

  5. Just proves the point that looking to the corporate entity for inspiration is unhealthy to your psyche. Thanks to real inspirational leaders like Art and Mike to show us what can be done if we dream BIG I appreciate your guys inspiration and motivation for keeping the dreams alive!

  6. Art, Of course I would love to win this incredible box set. But I know whoever does will surely get tons of business building value from it. With the lineup of speakers you guys have put together, people who’ve done it consistently over the long term, you’d have a few centuries of combined MLM experience that one could gain in a matter of a few days. What could be more valuable than that? Sorry I couldn’t make it to the live event, I’m sure it was well worth every nickel.

  7. It would seem to me that there’s power in decision. Deciding to give ourselves a shot at the title. Grateful for everyone who’s walked the walk. Dreaming Big. Awesome Vid

  8. Without big dreams, life can seem hopeless. Dreams make people work harder to reach them. Don’t shrink your dreams, keep your mind wide open, and if you believe, you can reach your dreams. It may not be a straight path, but you can get there in the end.

  9. Optimize and realize your dreams. Don’t shrink it. By doing the latter, it’s as if you’re saying, “I shrink my dreams, I put limits to my dreams because my God is not that Great and Mighty to help me achieve it. I was just created to be a self-limited human with mediocre dreams and truck-loads of incapabilities. He failed to give me the potentials for achieving a dream so high that’s why I’d be better off shrinking it to a realistic level like most people do. I may fail reaching my dreams, at least i’d be less disappointed since it’s not that high.”

    Finally, shrinking your dreams is not giving value to the life and the potentials that Nature has implanted in your core being.

    Good day!

  10. Mike is an amazing guy and his story is incredible! We should never give up our dreams! In network marketing, we must give it at least 10 years to be free both financially and time wise! Go for it! Go for “NO”!

  11. Night time dreamers may wake to act on their dreams. But it is the day dreamers that are most dangerous for their thoughts have been created with their eyes wide open and they have musch time to act immediately. The future is crafted by those who dream and act today!

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